Oracle has taken an interesting step, and I hope others will follow.
Blogs.Oracle.com seems to have been created as an Oracle blogroll! Why is this important? Well, for one thing it means Oracle is encouraging their employees to blog, but additionally they are also linking to non-employee blogs.
Here’s the introduction from Blogs.Oracle.com:
Welcome to the Oracle blogging community, where Oracle executives, employees, and non-employees alike exchange views about best practices for using Oracle and industry-standard technologies. This continuous feedback loop helps Oracle stay in touch with the needs of the overall community, so keep those comments coming!
This not only validates what others have been saying regarding the value of blogging in the corporate environment, but also recognizes the role that non-employees play in the big picture.
Check it out at Blogs.Oracle.com. Right now there are a couple dozen employee blogs and fourty-something non-employee blogs. Hopefully they’ll stay on top of adding new folks as they come along.