Alex Tew of Wiltshire, England came up with an innovative idea to finance his education: sell space on his website milliondollarhomepage.com 100 pixels at a time at $1 per-pixel!
What’s the big deal? Well, there are tons of ways to advertise online, but Alex is only selling exactly one million pixels on his page and has committed to maintaining the page for the next 5 years.
Sound like a stupid idea? Well, yeah, if everyone did it, but this idea is so unique, and the first of it’s kind (that I know of anyway) that it’s getting huge press. It will be imitated, but noone will get the worldwide recognition of the original.
Where’s the money go? Alex named four potential uses for the money… First, his education. That seems like his main drive. Second, he wants to give his parents some vacation. Third, he needs new socks, and what’s left over after that he has some (undoubtedly unique) business ideas he wants to sink some money into.
While the site does remind me of a “Where’s Waldo” book, a wall with too many bumper-stickers on it, and an exploded (or perhaps imploded) billboard factory all at once I’m sure it will continue to get plenty of attention.
At the time of this article, Alex is selling his last 1,000 pixels on eBay. The current bid for the item is US $23,500 with 7 days to go. Good luck Alex!